Standards Over Feelings Long Sleeve

Standards Over Feelings Long Sleeve – Hold the Line

Feelings change.

Standards don’t.

The “Standards Over Feelings” Tee is built for dads who understand that discipline isn’t based on emotion—it’s built on commitment. Showing up when it’s hard. Staying consistent when it would be easier to quit.

Because your family doesn’t need comfort.

They need leadership.

Clean front branding keeps it simple, while the full back statement makes the message clear from every angle.

No excuses.

No wavering.

No lowering the bar.

Details:

Minimal front branding

Full statement print on the back

Comfortable, durable fabric for everyday wear

Athletic fit built for movement

Hold the line.

Raise the standard.

B.A.D. — Built. Accountable. Disciplined.

Care instructions

- Machine wash: cold (max 30C or 90F)

- Do not bleach

- Tumble dry: low heat

- Iron, steam or dry: low heat

- Do not dryclean